On December 17, the latest recruitment information shows that apple is setting up a new engineer team in Southern California to develop wireless chips. These chips may eventually replace the components provided by Broadcom and skyworks solutions and reduce its dependence on third-party chip manufacturers p> < p > Apple is recruiting dozens of engineers to develop wireless chips in Irvine, and Broadcom, skyworks and other companies also have offices in Irvine. Recent recruitment lists show that Apple needs employees with extensive experience in modem chips and other wireless semiconductors p> < p > the move is part of Apple's broader strategy to expand its engineering team in order to attract technical staff who may not want to work at its Silicon Valley headquarters. This approach also helps Apple further achieve its goal of manufacturing more parts p> < p > after the announcement of the above recruitment information, the share prices of wireless chip manufacturers fell one after another. Skyworks fell as much as 11%, the largest intraday decline since March 2020. broadcom (and Qualcomm's shares fell more than 4% respectively). An apple spokesman declined to comment on Owen's project. Representatives of Broadcom and skyworks did not respond to requests for comment. < / P > < p > Apple's intention to recruit talents with specific skills is usually bad news for existing suppliers. Apple is increasingly promoting the importance of its self-developed chip design to its products. < / P > < p > in 2018, apple Start recruiting engineers at Qualcomm's headquarters in San Diego. Two years later, Johnny srouji, head of Apple's chip business, told employees that the company was developing its own cellular modem, which would eventually replace Qualcomm's products p> < p > however, Apple's expansion in Irvine is still at an early stage, and the company plans to gradually expand its influence. But the increase in Owen is the latest sign that apple is developing more technology internally p> < p > the newly recruited engineers will devote themselves to the R & D of radio, RF integrated circuits and wireless system on chip (SOC). They will also develop chips for connecting Bluetooth and Wi Fi. These are the components currently provided by Broadcom, skyworks and Qualcomm to apple p> < p > this effort builds on Apple's earlier success in wireless chips. Airpods and apple watch have been equipped with Apple's own custom parts to match Apple devices. Apple's latest iPhone uses U1 ultra wideband chips to more accurately locate them and connect with airtag accessories and other products p> < p > a recruitment notice reads: "Apple's growing wireless semiconductor development team is developing the next generation of wireless chips!". Another shows that the newly recruited employees will "become the core of the wireless chip design team, which will have a crucial impact on the application of Apple's most advanced wireless connection solutions in hundreds of millions of products" p> < p > Apple products, especially the iPhone, are a key source of revenue for chip manufacturers. In early 2020, apple and Broadcom reached a $15 billion wireless parts supply agreement, which will end in 2023. Compiled data show that Apple orders account for about 20% of Broadcom's sales. Skyworks relies more on apple, whose orders account for nearly 60% of its revenue p> < p > Owen, located in Orange County, south of Los Angeles, is also the location of NXP semiconductor's wireless chip design office, which may be another target for Apple's mining engineers. Apple currently relies on NXP's near-field communication chip for mobile payment. The office is also close to the University of California, Irvine, which is famous for its engineering projects P>
Apple will fight COVID-19 in a less concentrated way. Although Cupertino remains the core of the company, it has turned Santiago into a bigger hub. Apple has increased the number of employees there and expanded the scope of recruitment, from chips to smart home technology, displays and software p> < p > Apple is also expanding in Los Angeles, hiring employees for Apple TV + and other digital services. It also has an office at Newport Beach near Irvine to develop augmented reality content for the acquisition of nextvr p> < p > Apple has a history of setting up offices near existing suppliers, which in some cases is the first step to eventually replace their parts. Apple set up a chip office in Portland, Oregon, near Intel; Expand business in Austin, Texas and Orlando, Florida, where amd has parks; Apple also expanded to Haifa and hertzia in Israel, where Intel has a team of engineers; Apple's office in Munich, Germany, is near Infineon p> < p > slodge, head of Apple's chip business, also urged the company to open new offices in Massachusetts and Japan, including skyworks in Massachusetts and Toshiba and other chip manufacturers with design centers in Japan. In 2018, apple invested in dialog semiconductor, which specializes in power management chips, and also recruited hundreds of employees and established offices in the UK and Italy p> < p > in 2020, apple began to abandon the use of Intel chips on its MAC, and is also independently developing camera and display technology. Apple also spent $1 billion to acquire Intel's modem division, ready to replace similar components of Qualcomm p> < p > Apple's chip development strategy enables the company to manufacture devices with unique functions, helping its market value soar to nearly $3 trillion. The chip sector is now considered one of Apple's most valuable assets p> < p > Apple hopes to produce more of its own chips, perhaps not only to achieve a higher level of control and hardware integration, but also to better handle the supply of parts. Now, Apple has felt the impact of the continuous global chip shortage, including the supply of parts from suppliers such as Broadcom, which forced apple to cut its manufacturing target last October. Making its own chips can help Apple alleviate these problems in the future, provided that it can continue to work well with its manufacturing partners p> < p > however, Apple's independent chip development strategy is not plain sailing. In 2017, Apple had a public dispute with imaging technologies group, a British graphics chip design company, after the transition to its own customized graphics processor. Apple's move made the latter nearly bankrupt. In 2020, the two companies reached a license agreement. (small) < / P > < p >