Share with friends and circle of friends via wechat scanning QR code < / P > < p > news on October 29. Jingdong 11.11 pre-sale opened at 8 p.m. on October 20. As of 24 p.m. on October 28, there are still two days before the end of pre-sale, and the order amount of 59688 brands in the pre-sale period has increased by more than 100% year-on-year; Among users participating in pre-sale, post-75 accounts for more than 30%; Pre sale orders reflect seven trends: continuous consumption upgrading, love of innovation, love of health, love of beauty, emphasis on experience, patriotic goods and agricultural goods < p > during JD's 11.11 pre-sale period, the pre-sale orders of desktop computers increased by 310% year-on-year, and the pre-sale orders of tablet computers increased by 130% year-on-year. The pre-sale orders of household projectors increased by more than 100% year-on-year. Jingdong computer digital open platform merchants' pre-sale orders increased by 113% year-on-year < p > the pre-sale orders of Jingdong home "worry free" marking products increased by more than 120% year-on-year, the pre-sale orders of 72 hour toilet quick replacement service increased by 4 times year-on-year, and the pre-sale orders of Jingdong home decoration alliance brand love space and old house reconstruction and decoration increased by 50 times year-on-year < p > spiritual consumption is also a highlight of JD 11.11. During the period of digital reading pre-sale, the order volume increased by 218% year-on-year. "Ordinary world", "complete collection of dunes" and "if history is a group of mews" are the most popular books. The amount of pre-sale orders for vocational education increased by 185% year-on-year < p > according to the data of Jingdong magic cube, during the pre-sale of Jingdong 11.11, the turnover of new smart home products increased by 244% year-on-year, the pre-sale order of intelligent clothes dryer increased by more than 3 times year-on-year, the pre-sale order of intelligent computer lifting table increased by nearly 4 times year-on-year, and the pre-sale sales of intelligent wearable devices increased by 130% year-on-year < p > the cutting-edge brands performed well during the pre-sale period, and the turnover of Mavericks' official flagship store, soinlove jewelry flagship store, pramy bairuimei Jingdong self operated flagship store, etc. increased by more than 10 times year-on-year. Jingdong created a number of c2m smart products during 11.11. Among them, the new Hengjie intelligent toilet all-in-one machine was jointly built by 4548 users, and the transaction amount of the new product on the shelves for two weeks increased by two times month on month < p > in terms of health, the turnover of Jingdong pharmacy during the pre-sale period increased by 376% year-on-year, and medical devices such as sphygmomanometers and ventilators were hot. The pre-sale orders of nourishing and health care products increased by more than 7 times year-on-year, and the pre-sale orders of nutrition and health care products increased by nearly 2 times year-on-year. The pre-sale turnover of new and cutting-edge brands laojinmofang and Lejia laopu increased by more than 10 times year-on-year < p > it is worth noting that in terms of "beautiful consumption", the pre-sale orders of Jingdong beauty makeup Estee Lauder increased by nearly 9 times year-on-year, and the pre-sale orders of exclusive funds in Lancome Jing pure eye cream live broadcasting room increased by nearly 7 times year-on-year. Jingdong clothing pre-sale opened 3 days ago, exceeding the full period of pre-sale last year. The overall pre-sale order amount of gold jewelry increased by 100% year-on-year, and the pre-sale order amount of pearl jewelry increased by 5 times year-on-year. The amount of pre-sale orders of more than 15 luxury brands increased by more than 200% year-on-year, and the amount of pre-sale orders of more than 30 fashion designer brands increased by more than 5 times year-on-year < p > in terms of logistics, on November 11 this year, from 8 p.m. on October 31, consumers in more than 300 cities across the country will have the opportunity to experience the fastest minute receiving experience as long as they buy pre-sale goods in JD. As of 12:00 on October 28, JD intelligent customer service had accumulated more than 146 million consulting services; Jingxiaozhi provides intelligent customer service for 165000 + platform businesses in Jingdong, bringing efficiency, experience and income growth. Jingdong industrial products data show that since October, the order volume of handling and storage categories including forklifts, pallets, turnover boxes and other commodities has increased by 179.43% year-on-year < p > it is worth noting that at 8 p.m. on October 20, domestic mobile phones first ignited the rush to buy domestic products on November 11. The pre-sale opened for 1 hour, and the pre-sale sales of Xiaomi mobile phone exceeded the whole day sales on the first day of pre-sale last year; Vivo pre-sale sales increased by more than 10 times year-on-year, oppo pre-sale sales increased by 175%, glory high-end flagship series pre-sale orders increased by 170% year-on-year, and realme mobile phone pre-sale orders increased by 5 times year-on-year < p > domestic brands in the beauty field have a strong growth momentum. Winona, pelaya and nature hall have become the top 3 domestic brands in JD beauty pre-sale. Among them, the pre-sale order amount of pelaya increased by nearly four times year-on-year, and the pre-sale order amount of Winona increased by 155% year-on-year. On the first day of the pre-sale of Jingdong beauty on 11.11, the original IP "Jingzhi star list young" live studio broke tens of millions per game < p > < p > in the household category, the pre-sale orders of lighting domestic brands Rex and TCL increased by 8 times year-on-year, and the pre-sale orders of home decoration main domestic brands Tata wooden door, Shengxiang floor and del floor increased by more than 150% year-on-year. The total turnover of JD's own brands increased by 189% year-on-year, of which the total turnover of jingzao increased by 168% year-on-year < p > in the pre-sale of Jingdong 11.11 opened at 8 p.m. on October 20, the transaction volume of agricultural products exceeded the daily average of October by 5.8 times. JD smart city launched the "city loves shopping" activity, linked with 70 cities and 5000 enterprises in JD digital economy industrial park across the country, trained hundreds of rural "new farmers", integrated more than 10 characteristic industrial belts, and selected hundreds of thousands of rural "good things at the source" for consumers through digital intelligence industry services such as "supply chain + platform operation + e-commerce live broadcast"
2023-03-22 10:04:46